Starting a Business - MSV Growth Catalyst

Why do you want to start a start-up or business?

I’ve been thinking a lot lately about what drives people to start their own startups. I have friends with good jobs at big tech companies that pay extremely well. But they are still obsessed with the idea of doing a startup.
Deciding to start your own business is a leap of faith. It requires pushing out of your comfort zone and trying something new. If that idea excites you, why wait around? You’re ready to take the leap and be the CEO of your OWN COMPANY. It’s a lot of work and there are some risks, but the potential for rewards is huge.
Before we get ahead of ourselves, let’s first examine if we have the right reasons for starting a business. It’s no easy feat to put a lot of things at stake to profit out of an idea.
Not only are you putting your financial health at risk, but you’re also setting the stakes high for the ones you involve in it. Hence, make sure you’re ready to take on this daring yet exciting endeavor.

Let’s kick things off by citing the reasons for starting a business. Keep in mind that there isn’t really a right or wrong answer, but there is a pattern for a lot of successful businessmen. A lot of them capitalize on a certain situation and it starts with taking the first step.

Solve a Need
Pursue a Passion
Discover Your Purpose
Build a Brand
Build Your Own Career

Create Job Security
Control Your Schedule
Work From Anywhere
Make More Money
Escape the Rat Race

Learn New Skills
Explore Creativity
Build a Team
Give Back to the Community

That being said, the best reason to start a startup is to solve a problem you’re passionate about. Passion leads to excitement, ownership and the motivation to stick it out when it gets tough. It also makes it more likely that the problem you’re solving is real and big enough.

Why start-ups fail and/or struggle to grow?

India has the third-largest ecosystem for startups, yet 80-90% of Indian startups fail within the first 5 years of their inception. Wondering why startups fail? We found some of the key reasons behind the same and ways in which entrepreneurs could challenge these startup failure situations.

Lack of Innovation
Lack of market need / Product market fit
Business model failure
Incorrect business-building Process
Lack of agility

Lack of funds
Leadership gaps
Lack of talent & competency
Lack of execution strategy
Lack of value add
Lack of differentiation

Let’s step back and understand the problem. Many startups fail because they don’t have a viable business model or idea. Many fail because they haven’t been able to gain enough traction with customers or are unable to cope with competition. And that seems reasonable.
But some startups even after successfully traversing market challenges still don’t manage to survive. While there is no hard data to support this, the problem seems to be real.

How MSVGC help you to succeed and grow in your business?

MSVGC enables startup founders to Find the Market, Test the Product, Grow the Startup via extensive Coaching, Consulting and Advisory approach.
MSVGC offers a lean & agile approach for business challenges. We work with you 1-on-1 to perform an in-depth analysis of your thought process, situation, challenges and offer a comprehensive and orchestrated solution for accelerated growth and success.
We’ve observed that many of the most successful startups have tapped into the experience of others in the early days. Conversely, many startup failures are caused by founding teams making predictable (and avoidable) mistakes due to lack of quality guidance and learning by trial-and-error.
Our services are tailored to the individual business needs and offer bespoke solution approach to grow the new or existing business.